Strategic Advisor

The Strategic Advisor service can help you understand and focus on the key growth drivers, as well as overcoming the many challenges, as your startup goes from the Concept stage to the Exit stage. Proxcent has many years of experience working for and with high-tech companies of all sizes and in various domains (e.g., strategy, marketing, product, engineering, operations, etc.). We have seen what works and what doesn't and will use this knowledge and the scientific methods of observation, questioning, analyzing and hypothesizing that's in our DNA to help you avoid the pitfalls that leads to over 90% of startups failing.

Purpose & Goals

The primary purpose of this services is to periodically review your startup business plan with you and provide advice and guidance on how to best improve your strategy with the goals of...

  • Helping you validate that you have produced a valuable solution to solve an unmet need in the market
  • Ideas and approaches for acquiring initial customers to further validate the solution to the problem
  • Advice and connections for obtaining additional funding to scale the business when needed
  • Guidance on effective ways to ramp up the business and still control cost. You will need ensure your cost of acquisitions is less than the customer lifetime value.
  • Provide assistance in demonstrating a clear path to long-term profitability when you are ready to exit the startup phase of the business.

Approach 

Proxcent Strategic Advisor service is flexible and based on the particular needs and stage of the startup process your business is in. We can be an advisor throughout the startup phase or when you need us the most. In general Proxcent will be available for...

  • Business planning meetings
  • Potential and current investor meetings
  • Board or executive review meetings
  • Mutually agreed to Ad hoc meetings